Case: ValueFlow analysis Nespresso commercial ‘The Quest’
Nespresso is a brand that carefully crafts the emotional experience in its commercials. A recurring distinctive brand asset is George Clooney, consistently bringing a positive uplift to the overall experience.
Case: Learning from the Coca-Cola Christmas Commercial, 4 Practical Tips for Your Creative
When you've got Oscar-winner Taika Waititi at the creative helm, anticipate some serious impact for your Christmas ad. Coca-Cola executed this flawlessly, kicking off the holiday season with a potent
Case: Video Storytel 16% higher brand awareness
It's no longer a secret that effective creatives are key in a successful campaign. While creative testing of the end result is increasingly commonplace, testing and data collection in the